Posts by Victoria Tolve
Seizing the Opportunity: Selling Vitamins & Supplements in Latin America
The market for supplements and vitamins in Latin America is experiencing a remarkable surge, driven by increasing health awareness and a shift towards preventive healthcare. As consumers become more conscious of the benefits of maintaining a healthy lifestyle, this category has seen substantial growth. With demand on the rise and a rapidly expanding e-commerce landscape,…
Read MoreExpo Magalu 2024: Key Insights on Cross-border Commerce
Expo Magalu is a premier event in Brazil’s e-commerce sector, drawing a diverse audience of industry leaders, entrepreneurs, and tech innovators from across the globe. Organized by Magazine Luiza, Brazil’s largest retailer, the event highlights the company’s significant role in the region’s digital retail landscape. Magazine Luiza has established itself as a leader in digital…
Read MoreUnlocking Latin America’s Electronics Market Potential
The electronics market in Latin America is experiencing explosive growth, driven by an increasing demand for products like smartphones, headphones, and speakers, among others. As the region becomes more connected, with 70% of the population having internet access, the appetite for cutting-edge technology is surging. Consumers are eager to embrace the latest innovations, from high-performance…
Read MoreHow Arabian Perfumes Conquered Latin America
The global perfume market is a multi-billion dollar industry, marked by constant growth and innovation. In Latin America, the market is particularly vibrant, with consumers showing a deep cultural appreciation for unique and exotic scents. Arabian perfumes, known for their rich and long-lasting fragrances, have found a burgeoning market in this region. Their success in…
Read MoreDeveloping a Marketplace Strategy for my Brand
Developing a robust marketplace strategy is crucial for U.S. sellers aiming to expand their product reach into Latin America. As e-commerce continues to thrive, particularly in dynamic regions like Latin America, crafting an effective marketplace strategy becomes vital. This approach not only facilitates market entry but also allows brands to align with local consumer preferences…
Read MoreUnlock Amazon Prime Day Success in Mexico
With the arrival of July and the beginning of the second half of the year, one of the most important events in the global e-commerce calendar returns – Amazon Prime Day! This year in Mexico, it will be held from July 16 to 21, featuring six days of endless discounts and exclusive offers. It is…
Read MoreHow to start selling cross border on marketplaces
Are you a seller looking to expand your business into Latin America? This region offers a vibrant and growing market that could be the perfect next step for your business. In this article, we’ll guide you through the process of selling your products on Latin American marketplaces. Join us as we explore the opportunities and…
Read MoreBest cross-border marketplaces in Latin America
Over the years, cross-border e-commerce has experienced significant growth in Latin America, driven by an increasing number of consumers seeking diverse products and competitive prices. This booming market presents a lucrative opportunity for international sellers looking to expand their reach. According to the latest estimates from Statista Digital Market Insights, the Latin American e-commerce market…
Read MoreTips for selling cross-border on Mercado Libre
In today’s globalized economy, numerous marketplaces provide opportunities for selling international products, allowing businesses to expand their reach and tap into new customer bases. Among these marketplaces, Mercado Libre stands out as a premier option for cross-border selling in Latin America. With a strong presence in multiple countries, including Argentina, Brazil, Mexico, and more, Mercado…
Read MoreJune 12: The date with most perfume sales
While much of the world celebrates Valentine’s Day every February 14th by exchanging gifts, sending flowers or chocolates, enjoying romantic dinners, and other personalized gestures, Brazil celebrates love a bit differently. Brazilians celebrate love in June, specifically on the 12th, under the name Dia dos Namorados. Keep reading to learn more about this date in…
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