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What’s Americanas? Brazil’s top marketplace
In recent years, Brazil has emerged as a powerhouse in the global e-commerce market, boasting a staggering market value exceeding $275 billion. This growth has transformed Brazil into a vibrant hub for global brands and sellers eager to expand their sales and reach new customers. One of the driving forces behind Brazil’s e-commerce boom is…
Read MoreChildren’s Day in Mexico 2024: A Key Date for Online Sales
As we approach April, one of the most important dates for toys and games retailers is coming up in Mexico; Children’s Day! Celebrated annually on April 30th, thousands of families celebrate with their kids by giving gifts. In Mexico, toys and games dominate as the most purchased gifts during this period. Let’s understand how to…
Read MoreUnveiling Latin America’s Toy Market: Fueled by E-commerce Growth
Latin America has become a hyperconnected market with the world, bringing forth new opportunities for the development and growth of the toy industry. The toys and games industry was valued at $5 billion in 2021 and is expected to reach $11 billion by 2027, with an average annual growth rate of 12.9%, according to StrategyHelix.…
Read MoreExploring Brazil’s Beauty Culture and Its Significant Impact on E-commerce
Brazil boasts the largest market for cosmetics and perfume consumption in Latin America and ranks among the largest markets globally. Brazilian culture is distinct and inclusive; both men and women prioritize their physical appearance and are inclined to experiment with various products for their skin and hair. The e-commerce sector has greatly benefited from this…
Read MoreFrom Rights to Revenue: Exploring the Impact of Consumers’ Day on Latin American E-commerce
Consumers Day serves as an annual celebration dedicated to upholding consumer rights. Its roots trace back to the United Nations declaration in 1983, inspired by a speech delivered by John F. Kennedy on March 15, 1962. While initially rooted in the United States, this celebration was embraced by all Latin American nations, including Brazil, Mexico,…
Read MoreDiscovering Mexico’s Top 5 Marketplaces for B2C Retail
Marketplaces have emerged as the preferred channel for online sales. In Mexico, these platforms are the top choice for consumers, offering convenience, variety, flexible payment options, and irresistible discounts. But they’re more than just places to shop – they’re also the perfect platforms for global businesses to showcase their brands to millions of potential customers.…
Read MoreBrazil’s Top 10 Marketplaces for Online Selling
Marketplaces play an integral role in driving the digital transformation of Brazilian retail. In recent years, they have evolved into a pivotal mechanism for business expansion, even for brands with established online platforms, while also serving as a pathway for growth and customer acquisition for smaller online players. With over 80% of ecommerce sales occurring…
Read MoreHow Marketplaces are Shaping E-commerce in Latin America
The rapid growth of e-commerce in Latin America owes much to the development and expansion of marketplaces. These platforms stand out as the preferred channels for Latin American consumers, driven by factors like convenience and diverse payment options. For global brands and retailers eyeing expansion opportunities in Latin America, diversifying their product presence across marketplaces…
Read More7 Keys to Successful Business Expansion in Latin America in 2024
Beyond the beauty of its landscapes and diverse cultures, Latin America is a hotspot for global business growth, particularly in the booming realm of e-commerce. However, making it big in this dynamic market is more than just getting translations right. It’s about really understanding market potential, what consumers want, and the rules you need to…
Read MoreList of the fastest-growing international marketplaces
When planning for international expansion opportunities, it is crucial to identify the marketplaces experiencing rapid growth, as they offer better sales opportunities. This article aims to shed light on the fastest-growing international marketplaces across Latin America, Europe, and Asia. International Marketplaces in Latin America Why begin with Latin America? This region stands out for marketplaces’…
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