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As the largest economy in Latin America and the 10th largest eCommerce market in the world, Brazil has a diverse landscape of marketplaces that contribute to its economic success. In the last decade, marketplaces consolidated their position in the Brazilian market, playing a vital role in the country’s economic growth. In 2021, marketplaces’ sales revenue…

Latin America is one of the fastest-growing eCommerce markets in the world, reaching millions of people who have access to online shopping. As a result, many shopping festivities like Black Friday, Cyber Monday, or Singles’ day are now part of Latin American shopping culture. During the past years, Black Friday has become the largest online…

November is by far the best month for online sales. Over the years, consumers liked the idea of getting huge deals before Christmas, and thus Black Friday and Cyber Monday became popular in Latin America. However, there is another commercial day that is gaining awareness and that sellers should put on their calendars: Singles’ day. …

Since its inception in the early 1960s, Black Friday has solidified its status as the most popular shopping event in the United States. Over the years, this significant American tradition has transcended borders and spread throughout the world, including Latin America. In recent years, Black Friday has emerged as the largest online shopping event in…

When compared to other Latin American countries, Brazil definitely stands out. It boasts the world’s sixth-largest population, with over 212 million people, the eleventh-largest economy, and the tenth-largest eCommerce market.  It also makes up a third of Latin America’s population as well as a third of the region’s eCommerce. Therefore, Brazil is often the first…

With over 650 million consumers, a 4.7 trillion USD economy, and the fastest-growing regional market for eCommerce, it’s no wonder you’re trying to expand your business into Latin America. This region has several large, emerging economies like Brazil, Mexico, Colombia, and Chile, with untapped opportunities to grow and reach new consumers. However, selling in Latin…

Although stories of political turmoil and economic instability tend to make the headlines, Latin America is a dynamic region, with a thriving middle class and hundreds of millions of consumers that are increasingly going digital. For those who seek to venture beyond traditional markets like the United States, Europe, or Asia, Latin America presents exciting…