Ads & Key Tactics to Grow Your Marketplace Sales
Join us for an exclusive session designed for sellers and brands looking to stand out and scale their sales across Latin America's top marketplaces.
In this workshop, we'll share how a combined approach using targeted advertising and strategic actions like securing promotional spots and negotiating discounts can help you maximize visibility, drive traffic, and increase conversions.
Key Topics:
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Ads that Work: How sponsored product campaigns increase visibility and help you reach the right buyers.
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Seasonal Opportunities: Making the most of high-traffic events like Prime Day, Hot Sale, and regional campaigns.
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Visibility Beyond Ads: Leveraging banners, featured placements, and marketplace promotions to stand out.
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Competitive Pricing: Approaches to stay attractive in fragmented LATAM markets.
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Launching New Products: Tactics to introduce new SKUs, from marketplace exposure to content and influencer support.
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Expand Like the Big Brands: See how companies like Sony, iHerb, and Lattafa scaled fast in Latin America.
Speakers
Karol Nogueira
Head of Marketplaces LATAM
Maria Lopepe
Sr Account Manager
Cecilia Valle
Sr Account Manager