Sell in Brazil, Latin America's Powerhouse

Brazil stands out as Latin America's largest e-commerce market, commanding a 54% share in e-commerce. Its digital commerce penetration reaches 90% among adults. A significant portion of Brazilian consumers show a strong interest in international brands, with over 68% of online shoppers in Brazil having made purchases from global merchants, and the US ranking as the top origin country. These factors represent a significant opportunity for global brands to expand into Brazil and offer products unavailable in local stores, or at more competitive prices. Expanding to Brazil can be easily achieved through online marketplaces, which account for 80% of total e-commerce sales.